Disney Discourse: Producing the Magic Kingdom (AFI Film Readers) Review

Average Reviews:

(More customer reviews)Are you looking to buy Disney Discourse: Producing the Magic Kingdom (AFI Film Readers)? Here is the right place to find the great deals. we can offer discounts of up to 90% on Disney Discourse: Producing the Magic Kingdom (AFI Film Readers). Check out the link below:

>> Click Here to See Compare Prices and Get the Best Offers

Disney Discourse: Producing the Magic Kingdom (AFI Film Readers) ReviewDisney Discourse is a substantial contribution to the field of Disney Studies. Smoodin's collection offers a range of reactions to the different Disneys that exist: television and film, theme parks, retail, and so forth. Furthermore, this interdisciplinary work is structured in three useful ways. First, it offers some representative materials from Disney's "golden age" that tend to praise Disney (both the man and the corporation). Second, many of the essays consider the reception to Disney. Three, the book is divided into four separate categories that provide an overview of possible approaches to the study of Disney.
As with any collection, not all the essays are of equal analytic strength. There are many good essays, however, particularl in the the sections entitled Cultural Production and Reception. Smoodin's own essay, "How to Read Walt Disney" is, in my opinion, worth the price of the book alone. Even essays which seem more grounded in personal reaction than critique have their worth; they demonstrate the investment individuals have in Disney as a site of debate.
Overall, the result of the book's conscientious structure is to complicate any easy binaries--taken as a collection, Disney Discourse refuses to unreflectively praise Disney or, equally problematic, simply critique Disney. Instead, Smoodin's book offers Disney as a site of investigation, of exploration, and of analysis. Indeed, Disney Discourse might be better renamed Disney Discourses in order to reflect the multiple ways people have approached Disney. Though not all the essays are equally strong, the book is a "must-have" for both serious scholars and Disney enthusiasts alike.Disney Discourse: Producing the Magic Kingdom (AFI Film Readers) OverviewHirohito and his Mickey Mouse watch...Goofy and Donald as our "Goodwill Ambassadors". Disney Discourse isan interdisciplianry examination of the the founder and hisempire. Examining Disney at a time of expansion - opening new mall stores and theme parks, the essays look at its domestic cultural production and global politics, while aware of audiences' various uses and interpretations of Disney "products". The work in Disney Discourse consolidates the outstanding current work on the subject, while sampling past analyses of "Walt" and his Corporation. Taking the seemingly gentleinnocence of a "beloved" national icon, as well as forms ofentertainment - theme parks, cartoons, and television - theessays examine the broader issues raised by analysis: the global impact of American popular culture, the politics of Disney, and the complexity and problems of meaning for Walt Disney and the Disney Company as we have received them. Contributors: Julianne Burton, Lisa Cartwright, Brian Goldfarb, Richard DeCordova, Douglas Gomery, David Kunzle, Jon Lewis, Moya Luckett, Richard Neupert, Susan Ohmer, Jose Piedra, Mitsuhiro Yoshimoto, Alexander Wilson.

Want to learn more information about Disney Discourse: Producing the Magic Kingdom (AFI Film Readers)?

>> Click Here to See All Customer Reviews & Ratings Now